This image is more than a brain, it's a battlefield. On one side are the whispers of your shadow self: the internalized voices of shame, hurt, insecurity, fear and failure. On the other side is the voice of your authentic self-your healed, whole and powerful identity.
Every emotion has a root and every root can be healed. Your shadows aren't here to shame you. They're here to show you where you've been hurt, silenced, or disconnected from your truth.
That's why I created the SHIFT Method - a framework to help your recognize the 5 core shadows that keep so many of us stuck.
Discover dormant power hidden in your shadow
Merge light and shadow to live authentically, mentally, spiritually, financially
Release shadow-blocks and step purposefully into your next chapter
My coaching is for the woman who:
✅ Appears strong on the outside, but silently struggles with shame, fear, or insecurity
✅ Is tired of repeating the same cycles—emotionally, relationally, or spiritually
✅ Has a deep desire to lead, love, or live boldly, but feels blocked or unseen
✅ Wants to heal—not just cope—with the pain she’s buried
✅ Knows there’s more to her story, but doesn’t know how to access it
✅ Feels called to something greater, but is stuck behind what happened to her
✅ Is ready to stop shrinking, silencing, and self-abandoning
✅ Is craving inner peace, spiritual clarity, and authentic confidence
This is for the woman who’s finally ready to:
✨ Chase the root of her shadows
✨ Face her truth with courage
✨ Embrace her story—and shine from it
If that’s you, you’re in the right place.
Book your FREE Shadow Discovery Call and get hones about what's been holding you back - whether it's shame, hurt, insecurity, fear, trauma or emotional exhaustion. This is your sacred starting point.
We'll walk together through your custom SHIFT path, using shadow work, spiritual alighnment, and guided reflection to help you uncover, confront, and release what's been buried
As your shadows lose their grip, you'll begin to move through life with clarity, courage, and confidence. No more hiding. No more shrinking. It's time to live whole, lead bold, and shine unapologetically.
After years of burnout in education, I hit a crossroads. Through this program, I uncovered hidden fears and limiting beliefs that held me back. Doing the shadow work gave me the confidence, clarity, and courage to pursue my dreams. I’m now thriving as a business owner—and finally living fulfilled.
Burnt out and at a crossroads, I discovered the power of shadow work through this program. By facing the fears and beliefs I buried, I found clarity and courage. Now, I’m thriving in business and living with purpose.
Working with Coach PBJ helped me confront inner blocks I didn’t realize were shadows. I now see challenges as growth opportunities, and that shift has empowered every area of my life with resilience and confidence.
Coach PBJ helped me shift from neglecting myself to embracing self-care and God’s plan for me. Her shadow work approach revealed the importance of loving myself—and that changed everything.
Working with Coach PBJ gave me the space to uncover hidden blocks and limiting beliefs. Through her guidance, I found resilience, clarity, and the courage to grow in both life and purpose.
As a Baby Boomer in a season of confusion, Coach PBJ helped me dig beneath the surface and find my truth. Her loving wisdom guided me to clarity, peace, and purpose.
I was lost, confused, and unsure of who I was. In one session with Coach PBJ, something shifted. Her shadow work helped me believe again, face my fears, and rediscover my strength.
Coach PBJ challenged me to stretch, heal, and be true to who I am. Her process helped me break through mental blocks—I’m stronger, wiser, and finally walking in victory.
Coach PBJ pushed me to release the need for outside approval. I faced my fears, embraced my truth, and built a life that reflects who I truly am—purposeful, powerful, and free.
You’ve spent enough time shrinking, hiding, and surviving.
Now it’s time to chase what’s been buried, face what’s been avoided, and embrace the truth of who you really are.
I’ll walk with you through the shadows—helping you break cycles, heal deeply, and rise as the woman you were always meant to be: whole, bold, and free.
© 2025 Coach Paula Burch Jackson . All Rights Reserved. Branding by Shan Thomas